Opportunity Information: Apply for PD SEOUL FY23 05

The 2023 Academy for Women Entrepreneurs (AWE) grant opportunity (Funding Opportunity Number PD-SEOUL-FY23-05) is a U.S. Department of State public diplomacy program administered by the U.S. Mission to South Korea. It supports the launch of the first AWE cohort in Korea, with the goal of strengthening women-led entrepreneurship by providing practical business training, mentoring connections, and pathways to engage with the U.S. market. The program is positioned as part of broader U.S.-ROK priorities around economic growth and women entrepreneurs, highlighted during the 2023 U.S.-ROK State Visit. The application deadline listed for this opportunity is July 17, 2023 at 11:59 p.m. GMT+9, and the notice notes that awards are subject to the availability of funds.

Funding is offered as a discretionary cooperative agreement under CFDA 19.040 (Public Diplomacy Programs). The total funding amount available is $55,000, with an award ceiling of $55,000 and an expectation of one award. Because it is a cooperative agreement, the grantee should expect ongoing coordination with U.S. Embassy Seoul during planning and delivery, rather than operating entirely independently. The agency name for the opportunity is the Department of State, U.S. Mission to South Korea, with the opportunity originally posted around mid-June 2023.

The selected grantee is responsible for implementing a pre-designed AWE curriculum that blends online learning with in-person engagement. Content areas include core entrepreneurial and growth skills such as entrepreneurship fundamentals, business planning, marketing, financial management, and pitching. A key feature is that the grantee is not being asked to invent a curriculum from scratch; instead, they facilitate established training materials and create the structure, accountability, and community that help participants complete and apply the content. Prior to program launch, the grantee organization will receive an AWE training session to become familiar with the program model and expectations.

Recruitment and cohort selection are central deliverables. The target cohort is 20 to 25 startup CEOs who have been running their businesses since inception. Participant selection criteria are to be developed jointly by the grantee and the Embassy, meaning applicants should be prepared to propose a recruitment approach and then refine eligibility and selection details in collaboration with U.S. Embassy Seoul. In practice, that typically implies outreach, application review, selection logistics, and participant onboarding will be part of the grantee’s scope of work, alongside ensuring the cohort reflects the program’s focus on women entrepreneurs.

Program delivery is organized around a first phase that uses Thunderbird University’s three-month online "100 Million Learners Program." During this online phase, the grantee is expected to maintain regular check-ins with participants to drive completion and engagement, which suggests an emphasis on hands-on participant management (tracking progress, troubleshooting barriers, maintaining momentum). In addition to the online modules, the program includes monthly in-person meetings designed to help participants discuss the material, share peer learning, and translate concepts into concrete actions within their own businesses. The grantee will also work with the Embassy to create networking opportunities where participants can meet each other and connect with prominent peers, helping extend the value of training into relationships and practical business ecosystems.

A notable outcome pathway is the connection to U.S. market-entry exposure and U.S. government-supported entrepreneurship networks. Participants who successfully complete the training are expected to be invited to attend SelectUSA in 2024 and to become mentees in the SelectUSA Global Women in Tech program. The overall AWE experience is planned to culminate in a graduation ceremony in Fall 2024, indicating that while the core online training is three months, the broader program timeline and engagement arc may extend longer through follow-on activities, networking, and milestone events.

Monitoring and evaluation are built into the program design. The grantee must conduct ongoing surveys to assess participant satisfaction both before and after the program, focusing on how relevant the materials were to participants’ businesses and what results or reflections emerge from the training. The Embassy provides optional survey tools that the grantee may use (linked via the Embassy grants page), but the grantee remains responsible for administering evaluation activities and using feedback to document outcomes and inform program improvements. Questions and request for more information are directed to SeoulPDGrants@state.gov, and applicants are instructed to refer to the full Notice of Funding Opportunity (NOFO) document for complete requirements and submission details.

  • The Department of State, U.S. Mission to South Korea in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "2023 Academy for Women Entrepreneurs" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
  • This funding opportunity was created on Jun 16, 2023.
  • Applicants must submit their applications by Jul 17, 2023. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $55,000.00 in funding.
  • The number of recipients for this funding is limited to 1 candidate(s).
  • Eligible applicants include: Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education, Others (see text field entitled Additional Information on Eligibility for clarification).
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