Opportunity Information: Apply for 72052123RFA00006

The Health Service Delivery - Integrated Social Behavior and Change (SBC) Activity is a USAID-funded opportunity in Haiti designed to increase adoption of positive health behaviors at the individual, household, and community levels. The focus is deliberately broad and integrated, recognizing that families face overlapping health challenges that cannot be addressed well in isolation. The activity aims to strengthen how people seek care, experience care, and continue recommended practices after care, using social and behavior change approaches as a core strategy to improve health outcomes across multiple public health areas.

Programmatically, the grant targets several intersecting sectors, including family planning and reproductive health, HIV, maternal and child health, nutrition, and water, sanitation, and hygiene (WASH). It also explicitly includes epidemic and emerging threats such as COVID-19, cholera, and tuberculosis, along with other primary care needs. A key cross-cutting expectation is the inclusion of gender-based violence considerations within health programming, signaling that the activity should address how gender norms, safety, power dynamics, and service accessibility affect health behaviors and service use.

A defining feature of the activity is that it is meant to operate "hand-in-hand" with Haiti's Ministry of Public Health and Population (MSPP) and USAID service-delivery implementing partners. In practical terms, this means the SBC activity is not a standalone communications project; it is intended to be tightly coordinated with organizations delivering clinical and community-based health services. The goal is to apply SBC across the full service continuum: before services, during services, and after services. Before services, SBC efforts are expected to motivate and enable clients to seek care and adopt preventive behaviors, reducing barriers such as misinformation, stigma, low risk perception, logistical constraints, or harmful social norms. During services, the activity is expected to strengthen the client-provider interaction and the environment where services are delivered, which can include interpersonal communication, respectful care, trust-building, and making service settings more welcoming and effective. After services, SBC is expected to reinforce adherence and maintenance, supporting people to follow treatment regimens, continue healthy practices, return for follow-up, and sustain behavior changes over time.

From an award and administrative standpoint, the opportunity is issued by the U.S. Agency for International Development (USAID), Haiti USAID-Port Au Prince, under Funding Opportunity Number 72052123RFA00006. The funding instrument is a Cooperative Agreement, which typically implies substantial involvement by USAID during implementation, such as collaboration on technical direction, learning priorities, coordination with other partners, and adaptive management. The opportunity was posted June 30, 2023, with an original closing date of August 18, 2023. USAID anticipated making one award, with an award ceiling of $10,000,000, placing it in the category of a sizeable, centralized national-level or multi-regional implementation effort. Eligibility is listed as "Others," with further detail referenced in the official eligibility section of the full announcement.

Overall, the opportunity is best understood as a systems-oriented SBC platform intended to increase demand for services, improve service quality experiences, and strengthen long-term adherence across a wide range of health areas in Haiti. Its success depends on strong coordination with MSPP and service-delivery partners, and on deploying evidence-based behavior change approaches that respond to both routine health needs and outbreak-driven threats while accounting for gender and protection concerns.

  • The Agency for International Development, Haiti USAID-Port Au Prince in the health sector is offering a public funding opportunity titled "Health Service Delivery – Integrated Social Behavior and Change Activity" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 98.001.
  • This funding opportunity was created on Jun 30, 2023.
  • Applicants must submit their applications by Aug 18, 2023. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $10,000,000.00 in funding.
  • The number of recipients for this funding is limited to 1 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
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